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We create products and services connecting real-world objects with digital content by a picture taken with a mobile phone camera. Think of a 'mouse click' in the real world!
Our technology does not rely on artificial identifiers or tags attached to objects, but recognizes the object itself. This is possible with the latest image recognition technology developed at the ETH Zurich, Switzerland, and the K.U. Leuven, Belgium in collaboration with Toyota Motor Corporation.