Your advantages at a glance
Richer Experience
Our image recognition solution builds a bridge between print and online, increases the reading experience of and helps to create compelling stories across media platforms. It captivates the reader’s attention with articles enriched with digital content (videos, pictures etc).
Interactive Print engages readers on the go: They can recommend and remember interesting articles and explore rich-media content with a single photo of the page.
Targeted Traffic
Interactive Print drives targeted traffic to your online portals and brings readers from print to online. Use the multiplication effect of recommended articles to promote your online portals.
Encourage spread of your articles: Integration of social media (Facebook and Twitter) and sharing functionalities (via Email and SMS) generates
word-of-mouth recommendations from friends and acts as a reach extender of your print title.
More Revenue
Our service opens new revenue streams. Interactive Print increases the value of print advertising space with a new offering for publishers called Smart Ads. Smart Ads are interactive print ads that engage consumers on the go, create immersive brand experience and deliver relevant services.
Article recommendations and attached buy links generate more subscriptions for your print title and builds a bridge back to print!
Basic or Pro version of Interactive Print
As a publisher you can choose between the free and the paid version of Interactive Print.
| BASIC | PRO | |
Every single page of your print title becomes recognizable with Paperboy |
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Every printed page is connected to a mobile result page via image recognition |
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Unlimited requests ("photo clicks") |
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Subscription link to PressDisplay.com on every mobile result page |
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Subscription link to your own website on every mobile result page |
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Resell interactive print ads (Smart Ads) to your clients |
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Access to the kooaba CMS to add links to editorial content |
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Access to the analytics tool |
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E-mail and phone support |
First month | |
| FREE | € 399 / month | |
| By signing-up you agree to our Terms of Service | Choose plan | Choose plan |
Getting started or upgrade from basic to pro
If you want to start with Interactive Print, or you already use the free version (maybe via NewspaperDirect / Pressdisplay.com) and you want to upgrade to the pro version, click Choose plan in the table above, or send a small email to Marc (marc.steffen@kooaba.com) to make it happen. He will help you personally to get you going.
Communicate the service
Once your title is interactive, make sure that your readers know about it. Here are some examples http://www.kooaba.com/en/business/examples