kooaba releases first magic Christmas card. The best time of the year is when the Christmas presents can be opened. kooaba offers an interactive Christmas card figuring three different presents that can be opened by magic. How does this work? The receiver of the card selects one of three presents on the card and takes a picture of it with the mobile phone camera. The picture is sent via MMS to the short ID 5555 (Switzerland). Shortly after, the user receives an image with the content of the selected present revealed. At a closer look, the user can see that it’s actually the same picture that has just been taken, but the present is unpacked almost by magic. In order to make the whole even more interesting, the lucky user can win the content of the selected present.
kooaba’s magic Christmas card is an example of a new kind of print campaigns. With our services, your creative ideas can finally be realized.

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What if you could get information on any movie advertised on a billboard directly to your mobile phone? From today on you can!

Any movie poster in Switzerland (no matter if it is shown on a billboard, in a newspaper,…) can now be accessed with kooaba’s service as follows: take a picture of the poster and send it to 5555 (Orange: 079 394 57 00). As a response you will get a mobile website with showtimes, trailers, reviews. You can even directly call the ticket hotline.

The access is even easier with the kooaba client, which you can download under http://get.kooaba.com (with the browser of your mobile phone). With the kooaba client you can get information on any movie (poster) with a single click, as shown below:

You can test it on the front page of www.kooaba.com.